“I help marketers increase their ROI without flipping over the table, increasing their budget, or making things more complicated.”

Branding expert, keynote speaker, executive creative director, conceptual copywriter, strategist and author Reid Holmes has spent over three decades in some of America’s biggest and best ad agencies.

He's helped change the trajectory of brands like H&R Block, The Mayo Clinic, Burger King, Toro, Domino’s pizza, to name a few. As his kids reached high school graduation, Reid set a new goal: to create a more meaningful legacy, do more good for businesses and the world, and help others do more good.

Today, marketers are hitting us with 10,000 messages a day to try to get our attention and impact their businesses. But getting attention today has flipped. You must create impact to earn attention. The best marketing seeks to earn appreciation. And Reid’s written a book and developed a whole practice around helping marketers grow their businesses by building meaningful brands that can 4X the power of your performance marketing spend.

Reid is married with three kids, a dog and a cat he rescued from a TV commercial shoot. He lives in the Twin Cities.